Fractional CMO Leadership for Canadian eCommerce Startups
We’re a Toronto-based eCommerce Incubator. We create and operate unique and noteworthy eCommerce brands.
With 25 years in traditional and digital marketing, we also coach eCommerce start-ups how to scale their businesses smarter, faster and cost-effectively. Do you own an online startup and you’re looking for Fractional CMO or marketing consultant help? Please explore how we can work together.
Three Levels of Fractional CMO & Agency Services
Discover our comprehensive consultancy services focused on driving awareness, traffic and sales to your online store.
Strategy
RainMaker Ventures will work with you to develop an annual marketing strategy customized to your specific situation. We’ll use our 25 years of digial marketing leadership & exptertise to develop a comprehensive digital marketing strategy for your business. Once delivered, you will implement the tactics yourself. This level is perfect for a fledgling startup.

Ongoing CMO
RainMaker’s ongoing Fractional CMO marketing consulting package includes developing the marketing strategy and then supporting the tactical implementation with ongoing weekly leadership to ensure your marketing efforts are executed flawlessly and efficiently. This level is ideal for a startup that is operating and needs ongoing part-time professional marketing leadership.
Partnership
RainMaker offers partnership packages to businesses that we feel have good market potential. We will invest in your business as an active partner and will take on the CMO role.

Capabilities in Digital Marketing for eCommerce
Twenty-five years of digital expertise and eCommerce growth. RainMaker Ventures primarily offers senior strategic leadership and project management in the form of an ongoing CMO contract , but we do also offer the following services:
Strategic Leadeship
We develop a customized and comprehensive annual marketing strategy based on your marketing and business goals.
Analytics
Ongoing CMO services include monitoring campaigns, size of basket, repeat sales, LTV and more.
Shopify Management
We’ll audit your site setup to make sure product descriptions, categories, policies and promotions are optimized for SEO. We do Woo too!
Project Management
We can coach your existing junior marketing staff, or bring our own. But we’ll likely be able to provide some added value in our ‘hands-on’ approach to our CMO services – to save you money where we can.
Social Media Management
We know how to build your online precense and keep your community engaged and interested in doing business with you.
eMail Marketing
We design, write and execute ongoing email marketing programs that click-through and drive sales.
Blog
Explore expert articles and practical tips designed to help eCommerce startups thrive in a competitive online market.
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Summer Is The Time to Plan Your eCommerce Holiday Strategy
Most eCommerce companies make nearly 40% of their annual sales during the…
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How a Fractional Marketing Consultant Fuels Your Startup
As a Canadian senior digital marketing consultant in the GTA, we’ve seen…
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A Fractional CMO Is an Online Startup’s Secret Weapon
In the ever-changing world of ecommerce, staying ahead isn’t just a matter…
Our Ventures
RainMaker Ventures was founded to start our own unique and noteworthy online brands. These icons represent ‘in-the-works’ ventures coming very soon:

